Campaign Without A Candidate

 

The “Campaign without a Candidate,” an initiative of Taking Action Suffolk County (“TASC”), was created to build an infrastructure outside of a traditional candidate-based campaigns during Congressional Races. Our work is not about electing any one person, but is about building a strong Democratic base that votes consistently.

Engaging with voters throughout the year an even in off years to speak about issues and the impact of voting galvanizes often ignore people to get active politically.

TASC specifically targets registered voters who do not vote and in 2018, 600 of the people we spoke to and visited turned out at the polls to vote blue.

We cannot continue to only speak to inactive voters when we need a vote from them. We must create strong and effective dialogue with them that is consistent if we want to be able to count on them at the polls. TASC is making that happen.


How Can We Win?

We will use the same approach that PACs and super PACs like Swing Left and Priorities USA are using in other congressional districts. NY01 deserves the same kind of support!

That’s what Campaign without a Candidate was created to do.

Together, we will identify, engage and mobilize the 18,000 additional NY01 voters we need to elect our Democratic candidate in November—no matter who wins the primary in June—through paid media, canvassing, social media, and volunteer outreach.

The Campaign without a Candidate will focus on data driven, targeted voter outreach through:

  • Canvassing (paid and volunteer)

  • Polling

  • Digital & Social Media

  • Direct Mail

  • Targeted Messaging

 

Target Audience

The Campaign without a Candidate targets Democrats who have not voted in the past two off-year elections and tend to vote only in presidential elections, as well as people who are not registered to vote at all. The key demographics we need to engage:

  • Millennials

  • Students

  • Registered but inactive Democrats

  • People of Color

 

No Time To Waste

Political science research shows that in order to get low propensity voters to pull the lever for a candidate, they must be reached 7-11 times on issues of importance to them. To effectively deliver that targeted messaging, we need a well-organized and amply funded infrastructure that is not dependent on any candidate and that remains in place before, during and after elections.